Tokkers can Tok like Tweeters can Tweet – for now

Chinese short video level TikTok announced yesterday it will connection text-based contented – a characteristic that mimics capabilities of various different societal media sites, including what is formerly known arsenic Twitter, Meta's Threads and moreover Instagram.

"Creators person been capable to make contented connected TikTok crossed a assortment of formats – from Live videos to photos, Duets to Stitch," said TikTok. "Text is nan latest summation to options for contented creation, allowing creators to stock their stories, poems, recipes, and different written contented connected TikTok … making it moreover easier to create."

Users of nan characteristic are capable to insert music, stickers and much into nan text-based posts, making nan level moreover much reminiscent of Instagram.

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If ever location was a clip to pull users to matter posts, it is now. Technology enthusiast and impulsive shitposter Elon Musk is making some, let's say, questionable decisions pinch his newish toy, Twitter. Among these is simply a rebrand to the missive X, allegedly skipping retired connected rent, rampant letting spell of staff, enabling imposter accounts via bluish tick monetization plans, and displaying awesome activity and maturity by challenging chap tech billionaires to beingness fights. Not to mention apparently purchasing Twitter connected a whim successful nan first place.

For reasons whether circumstantial aliases cumulative, Twitter ad revenue has halved since Musk's takeover, meaning there's a batch of money retired location not being made.

Various platforms person attempted to measurement into nan abstraction that nan dramatic, if incomplete, demise of X/Twitter has wrought. Those apps person included Mastodon, Bluesky and nan much successful Meta upstart, Threads. The second garnered complete 30 cardinal downloads successful 16 hours, frankincense surpassing ChatGPT arsenic nan astir quickly downloaded app to date.

While Threads was launched arsenic a wholly caller platform, TikTok chose to merge caller features to its existing set. It whitethorn move retired to beryllium a smart strategy, arsenic TikTok makes usage of nan 1.4 cardinal monthly progressive users clocked by Business of Apps successful 2022.

Of course, there's ever nan interest that TikTok is doing excessively much. Diversification whitethorn not ever beryllium champion – conscionable don’t show Musk that arsenic he races to make X into "the everything app."

Of TikTok's billions of users, 150 cardinal are successful nan USA – a locale that has brought nan level nary extremity of trouble. It has faced circumstantial bans for some, specified arsenic authorities employees, arsenic concerns person risen complete its narration to nan Chinese authorities and really information is stored. ®